Creating a restaurant always begins with a concept and a storyline. Everything follows from there, from the menu to service to the lighting to the interior design.



Zakarian Hospitality Consulting creates restaurant and bar concepts for clients looking to internally manage ongoing operations. By applying Geoffrey and team's industry expertise in cuisine, service training, and dining room, bar and kitchen design, Zakarian Hospitality Consulting delivers spaces with best-in-class operational functionality and provides dining and drinking experiences at the forefront of the food and beverage landscape.

Learn more about our consulting services from these examples of concepts that have been executed and launched:


Layla delivers a vibrant, convivial Mediterranean kitchen experience to Sonoma with a diverse, ingredient-driven menu featuring healthy, organic options as well as more indulgent fare.

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The Bar at MacArthur Place

A gracious, classically-styled bar appointed with dark wood finishes and luxuriant, custom-crafted furnishings. The Bar at MacArthur Place features meticulously rendered American cocktails, an assortment of craft beers, and a simple, high-quality menu.

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The Porch

An effortless, all-day stock house style coffee bar & marketplace, inspired by the pastoral charm of Sonoma and the estate pedigree of MacArthur Place. The Porch features sandwiches, fresh fruit, and a variety of easy grab-and-go options in a relaxed, Sonoma farmhouse inspired setting.

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Industry expertise in cuisine, service training, and design that delivers best-in-class operational functionality with dining and drinking experiences ar the forefront of the food and beverage landscape.

Contact us for consulting inquiries: